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Cornerstones of Good SEO Practice

What is SEO and how can it be maximised for your small business website? Here we list four fundamentals that can help improve your website’s ratings.
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Piles of books on visual identity

Visual Identity: More than a Logo

24 September 2018

Visual identity is so important to a brand or company that some may spend thousands if not millions on the creation of one. The good news is that this doesn’t mean that visual identity is just for big business.

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Pimp Your Content: Create an ebook

27 August 2018

You’ve probably already seen the free ebook download on our own homepage. We’ve put it there because an ebook is a great marketing tool. It’s a way of capturing potential clients’ attention. After all, doesn’t everyone love a freebie?

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Vinyl records ni a music

The Perfect Summer Road Trip Playlist

13 August 2018

In our last post we may have mentioned that the summer holidays are coming up. The excitement at Individualise towers is tangible, not least because we are both going on a road trip. And you know what a road trip requires?

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digital detox in a VW campervan

It’s Summer! Time For a Digital Detox

30 July 2018

Mums more than anyone know it isn’t easy juggling everyone in their family’s different needs. Working mums even more so. Building up a business around little (and even not-so-little) ones can be challenging to say the least.

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Scrabble bricks spelling SEO

Focus on SEO: Five Things to Get Right

16 July 2018

As web developers and content creators we’re always being asked about SEO and we’re always banging on about it. So what exactly is it?

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A Support Plan: Five Reasons Why

02 July 2018

We know the feeling: You’ve just purchased an expensive piece of technology and you are asked if you want to spend yet more money on a warranty. Is that extra peace of mind worth it? What are the chances you’ll need it?

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Women in Tech working

Women in Tech: Completing the Algorithm

18 June 2018

When tens of thousands of women took part in parades celebrating 100 years of women’s suffrage across the UK recently, it was gratifying to see how far we have come.

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WordPress: Five Reasons Why We Love It!

11 June 2018

As our aim at Individualise is to demystify the digital world for all our lovely non-techy clients out there, we thought we should talk a little about WordPress and why we use it as our preferred content management system or CMS.

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Individualise Bespoke plan

Time to Call in the Professionals?

29 May 2018

Gone are the days when only those who knew how to code were able to build websites. With the likes of Wix and Squarespace entering the market, the web building world has become truly accessible – and that’s great. We’re all for democracy.

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Tips for blogging.

Focus: Five Ways to a Better Blog

03 May 2018

There are so many blogs around – last Google count was in excess of 150 million – to say it’s hard to make your voice stand out is an understatement. So how do you make your blog be heard above the digital chatter?

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